POST#5- My main contribution at SAS

Post #5

Date(s): 6/22/15 - 6/26/15

Activities: Met with my manager, finished my rough draft on my report of the best practice for creating an email template with HTML, converted my report to SASpedia, wrote up my AOIT objectives, started making my HTML samples for my guidelines in my report.

Technical Information: HTML, Microsoft Word

Reflection: At SAS the new project for my team specializing in HTML emails, is creating interactive email templates for their clients to use and create marketing emails for their customers. My department in Customer Intelligence has always focused in the email tracking and writing programs and software for their customers to send emails based on an event that happened or personalizing emails based on what the email client’s customer s like or look at on their websites. Now they would like to build a software interactive email template for their customers to use to create marketing emails.

My job for the past week has been researching the best practices to use for creating a marketing email template with HTML, and coming up with a report on what I find. Considering I took my Multimedia class in my sophomore year it was hard at first researching and remembering how to use HTML. But after a days’ worth of going through online tutorials and experimenting on my own creating new html documents it got a lot easier. I have finished my report and am expecting my rough draft to be sent back to me with feedback and edits.

After I finalize my report I will convert it to the SASpedia webpage. I will also be creating HTML code samples and output examples to go along with each guideline I researched. My report researched what happened if they did follow the guideline and what the resulting output would be, what the resulting output would be if the guideline was not followed, different ways of following the guideline, and why they should follow the guideline. Each HTML guideline will have three samples to go along with it.  Each sample will be an example marketing email from a made up company. The companies are from retail, travel, and a useless company that will sell pointless products. The first two samples will show what happens if the guideline is followed coming from the retail company and the travel company, and the third sample will show what happens if it is not followed, coming from the useless company. My main contribution for my work is to provide my team with valuable and applicable information that they can use to create their software for an interactive marketing email template. 

Topic: My Main Contribution and what I have worked on that I am Proud of.